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Online Media Consensus: LGE’s OLED TV Has The Best Image Quality
LG Electronics’ C9 has the highest image quality TV by multiple IT Internet news media. CNET called LG’s OLEDC9P as the picture quality king. Tom’s Guide reported LG C9 OLED TV as the best 4K TV overall. Techradar.com and whathifi.com rated LGE’s C9 as best OLED TV. Also, Trusted Review also called out LG’s C9 as one of the best TVs from LGE. While TVs had a best TV award in other categories; LGE’s OLED TVs have been repeatedly rated as the TVs with best image quality that can deliver true black and superior color reproduction.
Last year's Q90R 4K "QLED" LCD TV had approximately 500 dimming zones. The 2020 successor, Q90T, will have around 100 dimming zones. In many ways this sums up Samsung's TV strategy for 2020. This year, Samsung 4K TVs will from a picture quality standpoint be less capable than last year's models. Samsung’s most advanced LCD technology - not just in terms of resolution – will only be available in an 8K TV. 2020 is the first year that Samsung 8K TVs are notably more capable than its 4K TVs. Last year's 4K flagship Q90R utilized roughly the same LCD technology as the 8K flagship Q900R/Q950R. The development runs counter to the notion that new advanced technology will trickle down to affordable products over time. Layers such as LED zone dimming, or a quantum dot film can be added but also taken away in order to save costs. Samsung has been struggling to compete in the high-end 4K TV segment against 4K OLED TVs that are becoming more affordable. High-end LCDs has been pushed into larger size classes, and particularly striking is the fact that last year's 55 and 65-inch 4K Q90R remain far more expensive than competing 4K OLED TVs. So, something had to change in 2020.
Current market trends resemble what happened between plasma and LCD TVs years ago. As LCD TV panels became cheaper to produce, plasma TVs - despite their strengths - lost competitiveness and were pushed into various niches. High-end LCD TVs are still competitive in the segment for large-sized TVs where OLED TVs remain prohibitively expensive but as competition gets tight and more capacity comes on-line OLED panel prices will likely come down.
Samsung is trying to capitalize on its strengths and utilize the fact that production costs for > 65” 8K LCD TVs are far lower than production costs for 8K OLED TVs - even if they don’t actually produce true 8K resolution. Premium 4K LCD TVs will not disappear in 2020. China's TCL has recently launched its miniLED-based LCD TVs that will remain available this year but eventually advanced miniLED technology will also move to 8K LCD TVs where TCL and others can retain a higher price.
AUO, a Samsung supplier is expanding on its strategy to develop 8K and high-resolution large-size panels in 2020 expecting to see exponential shipment growth, according to company sources.
Online Media Consensus: LGE’s OLED TV Has The Best Image Quality
LG Electronics’ C9 has the highest image quality TV by multiple IT Internet news media. CNET called LG’s OLEDC9P as the picture quality king. Tom’s Guide reported LG C9 OLED TV as the best 4K TV overall. Techradar.com and whathifi.com rated LGE’s C9 as best OLED TV. Also, Trusted Review also called out LG’s C9 as one of the best TVs from LGE. While TVs had a best TV award in other categories; LGE’s OLED TVs have been repeatedly rated as the TVs with best image quality that can deliver true black and superior color reproduction.
Last year's Q90R 4K "QLED" LCD TV had approximately 500 dimming zones. The 2020 successor, Q90T, will have around 100 dimming zones. In many ways this sums up Samsung's TV strategy for 2020. This year, Samsung 4K TVs will from a picture quality standpoint be less capable than last year's models. Samsung’s most advanced LCD technology - not just in terms of resolution – will only be available in an 8K TV. 2020 is the first year that Samsung 8K TVs are notably more capable than its 4K TVs. Last year's 4K flagship Q90R utilized roughly the same LCD technology as the 8K flagship Q900R/Q950R. The development runs counter to the notion that new advanced technology will trickle down to affordable products over time. Layers such as LED zone dimming, or a quantum dot film can be added but also taken away in order to save costs. Samsung has been struggling to compete in the high-end 4K TV segment against 4K OLED TVs that are becoming more affordable. High-end LCDs has been pushed into larger size classes, and particularly striking is the fact that last year's 55 and 65-inch 4K Q90R remain far more expensive than competing 4K OLED TVs. So, something had to change in 2020.
Current market trends resemble what happened between plasma and LCD TVs years ago. As LCD TV panels became cheaper to produce, plasma TVs - despite their strengths - lost competitiveness and were pushed into various niches. High-end LCD TVs are still competitive in the segment for large-sized TVs where OLED TVs remain prohibitively expensive but as competition gets tight and more capacity comes on-line OLED panel prices will likely come down.
Samsung is trying to capitalize on its strengths and utilize the fact that production costs for > 65” 8K LCD TVs are far lower than production costs for 8K OLED TVs - even if they don’t actually produce true 8K resolution. Premium 4K LCD TVs will not disappear in 2020. China's TCL has recently launched its miniLED-based LCD TVs that will remain available this year but eventually advanced miniLED technology will also move to 8K LCD TVs where TCL and others can retain a higher price.
AUO, a Samsung supplier is expanding on its strategy to develop 8K and high-resolution large-size panels in 2020 expecting to see exponential shipment growth, according to company sources.
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