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Musing-Weekly Newsletter

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Huawei Joins OLED TV OEMs
April 12, 2020

According to Gizchina, the Huawei Smart TV X65 will have a new type of display technology. It will use a range of sensors to adjust the color, brightness, and refresh of  its 65-inch screen depending on the environment. Effectively, it’s chock-full of ambient technology. Other features include 14 speakers distributed around the TV‘s frame. The Smart TV X65 will emit sound waves to measure the space of the room and then adjust the audio, similar to what the Apple HomePod smart speaker does, and that helps it deliver a stellar experience. The Smart TV X65 has a 24-megapixel ultra-wide-angle camera that pops out of the TV. Richard Yu suggested that the OLED TV could be controlled with gestures, rather than by remote or voice.
The webcam is a pop-up model — meaning it’s not watching all the time — but the encroachment of this technology on TVs could be uncomfortable. The array of sensors and microphones for the screen and audio might be disconcerting to some people. 
 
Figure 12: High End* TV Shipments by Technology
Picture
​Source: DSCC
* > $1000
Most the major TV makers incorporate OLED panels into their premium TVs, except for Samsung and Hisense.

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