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Apple Anticipates iPhone Growth by Pulling-In Component Shipments
Apple is increasing its pull-ins of components shipments for new iPhones in the second half of the year, driven by its impressive growth in market share in China for high-end 5G models, according to industry sources. Apple’s share of China's US$800 and above handset market segment shot up to 72% in H121, cited an IDC report The source’s stressed Apple has benefited the most from Huawei quitting the high-end handset segment, as it has far outperformed Samsung and other Chinese vendors Oppo, Vivo and Xiaomi in snatching market shares for smartphones valued at US$600-800 or higher over the past months. Now that 5G handset penetration in markets beyond China is still under 30%, Apple is sharply boosting its production of mmWave 5G iPhones in the second half of the year for non-China markets while seeking to cement or further boost its market shares in China, the sources indicated.
Apple is increasing its pull-ins of components shipments for new iPhones in the second half of the year, driven by its impressive growth in market share in China for high-end 5G models, according to industry sources. Apple’s share of China's US$800 and above handset market segment shot up to 72% in H121, cited an IDC report The source’s stressed Apple has benefited the most from Huawei quitting the high-end handset segment, as it has far outperformed Samsung and other Chinese vendors Oppo, Vivo and Xiaomi in snatching market shares for smartphones valued at US$600-800 or higher over the past months. Now that 5G handset penetration in markets beyond China is still under 30%, Apple is sharply boosting its production of mmWave 5G iPhones in the second half of the year for non-China markets while seeking to cement or further boost its market shares in China, the sources indicated.
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