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Musing-Weekly Newsletter

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Automotive
 
Visteon Pushes LCDs in Automotive Consoles
February 09, 2020

Visteon announced, microZone, which they claim is an “effective” alternative to OLED for automakers.” MicroZone offers the next-generation display performance requirements.  The virtual dashboard element is said to offer offers “significantly higher graphics performance” than traditional LCD displays. This new, patent-pending high-dynamic range display technology offers high contrast and brightness and wide color gamut that enables automotive displays to achieve parity with consumer mobile devices with life-like imaging capability. 
 
Figure 1: Visteon microZone
Picture
Source: Company
Since it is based on mature LCD technology, it passes rigorous automotive qualification requirements without susceptibility to burn-in. Sachin Lawande, president and CEO, Visteon, says: “Next-generation automotive cockpit displays need optical performance that is competitive with mobile devices that consumers have come to expect. “MicroZone is the first display technology that offers premium optical performance at a competitive price point for automakers, without sacrificing reliability or life-span.
  • Wide Color Gamut: Today’s automotive displays achieve 75-85 percent of the NTSC (National Television System Committee) color space. MicroZone can render more saturated colors, up to 110 percent NTSC. A wider color gamut enables microZone technology to reproduce a greater range of the visible color spectrum, and is compliant with the DCI-P3 color standard for HD.
  • High Contrast Ratio: Legacy LCD contrast ratio maxes out at approximately 1,500:1, and black is never really black. The microZone contrast ratio is at least 100,000:1, which is about 65-70 times higher than a typical LCD screen.
  • High Brightness: With OLED technology, displays max out at approximately 600 candelas per square meter (brightness level). By comparison, microZone can achieve brightness comparable to a traditional LCD technology.

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