MED Develops New Management Team for Asia , September 23, 2008 EDINBURGH, UK, 22 September 2008 - MicroEmissive Displays plc (MED) is expanding its sales management team in Asia to provide strategic support to its customers and distributors in the region. Echo Li Kam Wah has been appointed to the newly created role of Vice President of Sales - Asia and he will be responsible for sales in Hong Kong, China, Taiwan, Singapore, Korea and other countries in southern Asia. Commenting, Bill Miller, CEO at MED said, “Echo Li adds considerable strength and knowledge to MED’s management team. In particular his experience developing relationships with key customers in the region will be invaluable to us as we increase our sales focus in Asia. He will work closely with our regional distributors in Hong Kong, China, Korea, Singapore and Taiwan to develop and grow sales of our eyescreenTM microdisplay.” Echo Li joins MED from Zetex Semiconductor where he has spent two years as VP of Sales, Asia, building the sales and FAE teams and developing a sales and marketing strategy for the region. Prior to this he spent eight years at Linear Technology as Area Sales Manager for China. Echo Li started his career in the electronics industry as a Sales Engineer for Arrow Electronics in Hong Kong. About MicroEmissive Displays MicroEmissive Displays (MED - AIM, London Stock Exchange) is a leader in polymer organic light emitting diode (P-OLED) microdisplay technology. The company was founded in 1999 and has developed a unique emissive microdisplay technology by using a P-OLED layer on a CMOS substrate. In late 2004, MicroEmissive Displays floated on the Alternative Investment Market of the London Stock Exchange (AIM) and the first product release and commercial shipments of MicroEmissive Displays’ eyescreenTM microdisplays were made in 2005. The company held the official opening of its volume manufacturing facility in Dresden, Germany in May 2007. MicroEmissive Displays has been awarded ISO 9001:2000 registration for the research, design, development, marketing, manufacturing and sales of digital microdisplay solutions. MicroEmissive Displays is headquartered at the Scottish Microelectronics Centre, Edinburgh, Scotland and its manufacturing site is in Dresden, Germany. The company employs more than 70 people and also has sales representatives and applications support located in Asia, the USA and Europe. About eyescreenTM MicroEmissive Displays’ eyescreenTM products are the world’s only polymer organic light emitting diode (P-OLED) microdisplays. The full colour eyescreenTM combines superb TV quality moving video images that are free from flicker, with ultra-low power consumption, enabling greatly extended battery life for the consumer. This enhancement in battery usage time made possible by the eyescreenTM will play a vital role in the widespread adoption of portable head-sets for personal TV and video viewing in the consumer marketplace. The innovative design of the eyescreenTM, with its integrated driver ICs and its digital interface, offers product design engineers a fast, robust design-in solution for smaller, lighter-weight, stylish products of the future, all for a size comparable with the pupil of the human eye. Awards Finalist at the Elektra Awards 2007 in the Research and Development category Short-listed for the Best of British Industry Awards 2006, Next Generation Award Winner of IEE Innovation in Engineering Award 2005, Emerging Technologies Award Winner Gannochy Medal 2004, Professor Ian Underwood - Scotland’s Top Innovator Winner European Semiconductor Start-Up of the Year 2004 Listed in Tornado Insider’s Top 100 in 2003 Listed in Tornado Insider’s Top 100 in 2002 For further information please contact: Dr Natalie Polack, Product Marketing Manager, MicroEmissive Displays Scottish Microelectronics Centre, West Mains Road, Edinburgh, EH9 3JF Tel: + 44 (0) 131 650 7764; Fax: + 44 (0) 131 650 7761 E-mail: info@microemissive.com; Web: www.microemissive.com